The Spiral Bookcase

The Spiral Bookcase is a book store in Philadelphia. They are catered towards readers of fantasy and fiction and have a very basic web commerce site. For my web design class we were tasked with making a user friendly but visually engaging redesign. Me and my team knew that because it is a commerce site it needs to be easy to understand, however for our desktop response we created unique grid layouts that keep the user interested as they continue to scroll down the page. We never kept the design stale while also not disorienting the user.